Philips Air Straightener – Review

Don’t believe everything you see on Television

So after being inspired by the Alia Bhatt Ad, I bought the Philips Air Straightener and I have to say that it was one of the most regretful decisions I have ever made so far. The product was certainly not what I thought it to be. How I wish I had bought the old-school flat iron!

Philips Air Straightener Review

I ordered the product on Flipkart and it arrived after 2 days of making the payment (Great Going Flipkart!). The product came in a well-packed Flipkart carton, properly bubble wrapped, et al. Inside there was the product in its original packing as shown in the picture below:


The product comes in two parts, the body (i.e. the dryer) and the paddle brush attachment. The paddle brush is easy to attach and remove. The only thing I liked about this product was that it is an extremely good-looking styler with its black body and gold detailing. However, it does feel a bit cheap and inefficient due to its light-weight. It is even lighter than your standard hair dryer.

The product is easy to use. It has two power modes – low and high, and only one button just like a dryer. In fact, if you use the body without the brush it will act as a dryer.

My experience with the product was not so good. The reasons –

  • It made my hair extremely frizzy after the use in spite of the fact that the product claims to leave the hair “frizz free” and smooth due to its Kerashine coating (TRUTH: Kerashine and Keratine is a marketing hoax).
  • It did not straighten my hair at all (again in spite of claiming to be a ‘straightener’). It merely left my wavy hair a little less wavy and not in a good way I must add.
  • The ‘little less wavy awkward hair-do’ doesn’t last long. The effect wears off within an hour. I don’t like using hair products such as hair sprays and mousse on my hair so I dunno if using these will help to retain the effect.

Other things aside, the main reason I don’t like this product is because of the way it is marketed. If it had been introduced as ‘new improved hair dryer’, I would have loved it. Because it is an extremely easy to use hair dryer and very effective too; but it is definitely NOT a hair straightener. And as my requirement was for a less damaging hair STRAIGHTENER I was left disappointed. For the same amount of money, I could have bought best-in-class flat-iron. Sigh! Now all I have is 3 hair dryers!



Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s